In the congregation where I am serving we have decided to take our mission to have an impact on our community seriously, and we are working on some ways by which we can do that. One of the ways is, to be blatantly obvious, evangelism. My problem is that I am not an “evangelist” either by nature or by nurture. I put the word “evangelist” in quotation marks (not scare quotes, by the way) because the word can have so many different connotations, and I am using it in the specific sense of one who intentionally and effectively is able to confront total strangers with the message of the gospel. I know many who have that gift, and I honor them, but that is just not my personality type. Which, given the direction we as a congregation would like to go, is problematic. I am the “blind” leading the sight impaired. So – for those of you who are gifted in the realm of evangelism, or for those of you who have effective evangelism ministries in your congregation, I have oodles of questions for you. Please feel free to answer as many or as few as you would like as as you have experience. Let me thank you from the heart in advance.
First, (and please forgive if any of these questions appear foolish or elementary, I am beginning at the beginning), what do you consider to be the goal of your evangelism? Do you consider a baptism to be the goal? Or, do you have a more holistic approach whereby the evangelism is not complete until a new Christian is fully integrated into the life and ministry of the congregation? How do you communicate that goal?
Is your evangelism a “one pony trick” (led by a one trick pony) or do you have a congregational view of evangelism? Do you have a small group dedicated to teaching Bible studies, or just one or two “evangelists”? (There is that word again)
Do you use a set curriculum, or program? To be perfectly honest, I have a very dim view of most, if not all, evangelistic programs I have been introduced to (and that is quite a few). Invariably the program or the curriculum was written to fit the personality type of the author (or authors) and, in my opinion, forces every student into one stereotypical mold. This is one reason I have been turned off about developing my evangelistic abilities in the past. I just have not found a curriculum or a program that treats the student with a very high degree of respect. But, this is a new venture for me, and I am willing to consider all thoughts. [By the way, I have recently discovered Tim Archer’s material Church Inside Out, and in my opinion it speaks most clearly to my concerns. It is not a “program” or a “curriculum” as such, although he does offer some guidance about how he teaches an evangelistic type Bible lesson.]
What kind of budget do you have dedicated to evangelism? Do you have money specifically set aside for evangelistic efforts, or is your evangelism budget wrapped up in a larger “education” classification? What, specifically, do you spend your evangelistic budget on? Do you purchase materials for your students, or do you use the text of Scripture alone? Do you provide Bibles for your students, and if so, what translation do you purchase for them? Do you advertise in a newspaper, or do you use materials such as “House to House and Heart to Heart”?
Very closely related to the above questions, how do you generate contacts? Do you use the old standard, door knocking? Do you rely on contacts provided by the congregation? Do you use any kind of direct mail to generate contacts? Do you have a yearly (or twice-yearly) public meeting with a specific audience targeted (i.e., divorce recovery, money management, grief recovery, etc.)?
If you have a group approach to evangelism, how do you train and equip your group members? How do you handle disappointments and rejections? How do you maintain a high degree of morale? How do you encourage members to become a part of your group? And, lest I overlook this issue, how do you combat the idea of the evangelists as the “super-Christians” of the congregation?
I’m not sure how many questions I am up to, and I could probably come up with some more, but literally any advice or wisdom you could provide would be appreciated. Contrary to how these questions might appear, I do have an idea of the general direction I would like to lead the congregation, but I want to have all the advice and wisdom of those who have traveled a little bit further down the road than I have.
Maybe some day I can write a follow-up post to this one in which I provide all the answers that I will obtain as we enter into this venture.
Once again, for those of you who take the time to respond, many thanks in advance.